Archive for the ‘Southland Transportation’ Category

Southland Transportation hosts “Safely Home” school bus event

Tuesday, September 23rd, 2014

Brookline recently had the opportunity to assist Southland Transportation, a division of Pacific Western Transportation (PWT), with planning a unique back to school event that focused on providing school bus safety tips for parents, teachers and students – just in time for the start of the school year. The event also served to educate the public on Southland’s new “Safely Home” promise, which is a comprehensive commitment to safety in everything the organization does.


To demonstrate the level of concentration and training required by school bus operators, event attendees had the opportunity to test drive a Southland school bus through a training course and maneuver the bus through different obstacles. The training course focused on activities Southland operators complete safely on a daily basis when transporting children to and from school.


The Mobile Training Unit (MTU), a training simulator that Southland uses to train drivers on safety preparedness, was also available for demonstrations. Event participants had the opportunity to test their driving skills in the simulator while faced with a variety of inclement weather situations, preoccupied drivers on the road and other distractions.


Calgary Police Services (CPS) participated at the event by providing information to media on the harmonization of school and playground time zone, which went into effect September 1, 2014. They also assisted with communicating key safety messages provided by Southland Transportation.


10 important tips that were provided at the event to support school bus safety include:

  • Arrive at your bus stop on time.
  • Stay 10 feet away from the street. Anything closer to that is called the “danger zone.”
  • Never run in front of the bus.
  • Watch where you are going when you get on the bus.
  • Use the railings.
  • Be patient, don’t push and don’t shove.
  • Stay seated and facing forward on the bus.
  • Keep your head, hands and other objects inside the bus at all times.
  • Always remember to wait until the bus stops before standing up and leaving your seat.
  • Look both ways before getting on and off the bus.

Even the Brookline team took part in the training which included a school bus driving test…and in true Brookline fashion, we passed with flying colours!




-Leanna Kruk is a Senior Account Executive at Brookline Public Relations. A native born Torontonian, she started her public relations career in agency where she has managed clients in various industries, offering them a wide-range of public relations services. She is passionate about public relations and uses her experience to deliver solid results for clients.