2018 starts strong for Brookline as its named as AOR for national and provincial clients
Calgary, AB (Jan. 29, 2018) – Brookline Public Relations (Brookline), an award-winning and leading Canadian public relations agency, is proud to announce it has been selected by the Banff Jasper Collection by Pursuit (formerly Brewster Travel Canada), Edo Japan (Edo) and Jayman BUILT (Jayman) as their Agency of Record (AOR) for 2018.
As an industry leader in unforgettable, world-class experiences, accommodations, and transportation, Pursuit offers authentic adventure travel in Banff and Jasper national parks, including the likes of the Banff Gondola, Mount Royal Hotel, Glacier Adventure, Glacier Skywalk and more. Brookline has supported the organization for the past two years through its full rebrand and will provide strategic media relations, event management and influencer engagement support throughout 2018.
“Brookline consistently delivers stellar results that are recognized throughout our company,” said Joanna Buckingham, Senior Manager of Marketing, Banff Jasper Collection by Pursuit. “They have become an invaluable extension of our team and we’re excited to accomplish much more with the agency in the year to come.”
This year marks Brookline’s eighth consecutive year as AOR for the rapidly-growing, Japanese quick-serve restaurant, Edo. This year will see accelerated growth for Edo as the business expands into different markets across Canada and launches its new in-store concept, Edo Japan Fresh Take. Brookline will support Edo with communications strategy, media relations, crisis and issues management, strategic social media support, and blogger and influencer engagement.
“For many years, Brookline has supported the evolution of the Edo brand with great success,” said Kathy Campitelli, Vice President of Marketing at Edo Japan. “We are preparing for extensive growth in both new and existing markets across the country this year, and we couldn’t be happier to have a strong partner like Brookline by our side.”
Jayman BUILT is one of Alberta’s largest homebuilders and an organization that takes great pride in its corporate social responsibility and community investment initiatives. Brookline has partnered with Jayman to drive its brand strategy through proactive media relations, community investment initiatives, blogger and influencer relations, as well as strategic PR for Westman Village, Jayman’s premier multi-faceted development. Brookline started working with Jayman in the fall of 2017 and has officially been signed on as AOR for 2018 due to strong strategic thinking coupled with expertise in the real estate market.
“We are fortunate to have such great working relationships with Pursuit, Edo and Jayman,” said Shauna MacDonald, Principal and Founder, Brookline Public Relations. “Being named as the agency of record for three established and successful organizations is a result of our ability to evolve alongside these brands as they grow nationally and we are looking forward to digging deep into communication strategies that will influence their 2018 objectives.”
About Brookline Public Relations
Brookline Public Relations, Inc. is a strategic public relations and digital marketing communications firm dedicated to helping organizations build awareness, profile and credibility. Our core purpose is to support our clients’ goals with fresh and creative communications strategies by implementing a solid and professional approach while enthusiastically challenging the status quo. We want our clients to be recognized as industry leaders. Our services include: media relations, corporate communications, crisis communications and issues management, integrated marketing, event management, digital media and influencer engagement and social media. For more information please visit www.brooklinepr.com.