Brookline Public Relations Continues to Build National Presence with New Client Wins

Posted on October 16, 2015

Good Earth Coffeehouse and Canada Beef join Brookline client roster for national communications support, music superstar Paul Brandt re-signs for cross-country tour

CALGARY (October 14, 2015) – There have been a lot of celebrations at Brookline Public Relations (Brookline) recently, as the Calgary-based public relations agency expands its client roster with Good Earth Coffeehouse and Canada Beef joining the team. Both brands have recently partnered with Brookline for communications support across Canada.

Good Earth Coffeehouse, a national café with more than 40 locations in Canada, has teamed-up with Brookline to build its profile across Canada and provide media/social relations and event management support around their new café openings. Brookline recently managed the opening of Good Earth’s newest location in Ottawa, Ontario, and is currently in the midst of planning subsequent launches and programs for the brand throughout Canada.

“Brookline is the perfect partner choice for our expanding business in Canada. Their exceptional food and drink, retail and lifestyle experience made them the obvious choice for Good Earth Coffeehouse,” says Michelle Winter, Director of Marketing, Good Earth Coffeehouse. “We are excited by their creative approach in helping to launch our brand in a variety of new markets.”

Canada Beef has also partnered with Brookline to lead a number of communications initiatives, including developing their annual report as well as providing communications and digital support for their upcoming rebranding campaign. Brookline will be executing media relations, consumer activations, internal communications and digital strategy for the national organization, helping to build Canada Beef’s profile in Canada and around the world.

Brookline is also singing some country tunes, as it re-signed to support country music superstar, Paul Brandt’s, current Canadian tour. Brookline is working with media coast-to- coast to drive awareness and ticket sales for one of Brookline’s most famous clients.

These wins come on the heels of signing international-brand Cococo Chocolatiers, owners of Chocolaterie Bernard Callebaut, as well as launching the 20,000 Homes Campaign in Toronto with the Canadian Alliance to End Homelessness – a program that brought national attention to this not-for-profit organization and their important initiative.

“Companies are recognizing the solid work Brookline has been doing in Canada and the days of being a Calgary-only PR agency is a thing of the past,” says Shauna MacDonald, Principal and Founder, Brookline. “Our stellar media relationships and strong strategic counsel means that regardless of where we are physically located, we are able to execute smart, creative communications programs anywhere in Canada.”

About Brookline Public Relations, Inc.

Brookline Public Relations, Inc. is a strategic public relations and marketing communications firm dedicated to helping organizations build awareness, profile and credibility worldwide. Our core purpose is to support our clients’ goals with fresh and creative communications strategies by implementing a solid and professional approach while enthusiastically challenging the status quo. We want our clients to be recognized as industry leaders. Our services include: Media Relations, Corporate Communications, Crisis Communications and Issues Management, Integrated Marketing, Event Management and Social Media. For more information please visit

For media inquiries, please contact:
Shauna MacDonald
Principal & Founder
Brookline Public Relations, Inc.