Archive for the ‘Mattamy Homes’ Category

Brookline Gets Feet Wet With Rotary/Mattamy Greenway Event

Friday, September 25th, 2015

Pauline Tapuska, Intern


Brookline recently supported Mattamy Homes in an event celebrating the launch of the third and final phase of the Rotary/Mattamy Greenway which took place on September 16, 2015. The event included a formal press conference, featuring Mayor Nenshi, and concluded with a family friendly public celebration.

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Brookline was responsible for managing event logistics and execution for the entire event, which included sourcing vendors, coordinating event partners, arranging for a group of students from a local school to attend and working with Mattamy Homes, Parks Foundation Calgary and the Rotary Clubs of Calgary to ensure the event was executed seamlessly.

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On the morning of the event, Brookline joined forces with a team of dedicated volunteers to set up everything from picnic tables, tents, food services and directional signage in preparation for guests to arrive. Event partners, including Running Room, the Inglewood Bird Sanctuary and Bow Cycle were also present to support and showcase the overarching themes of wetland and wildlife preservation, as well as active living.

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Mayor Nenshi kicked off the press conference portion of the event along with representatives from the provincial government, Parks Foundation Calgary, Mattamy Homes and the Calgary South Rotary Club. Mayor Nenshi also assisted in the launch of an exciting new social media campaign, entitled “I ❤ #myGreenway”, by posting the first tweet using #myGreenway.

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Following the press conference, guests enjoyed a free BBQ lunch, live music and family-fun activities, including face painting and themed games from Parks Foundation Calgary and the Inglewood Bird Sanctuary.

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The event was also well attended by media, including representatives from the Globe and Mail, CTV News, Global News and the Calgary Herald, who provided excellent local and national coverage for the event.

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A whirlwind event, the phase launch for the Greenway was a great success, thanks to the dedication of the Brookline team and the wonderful event partners who made it all possible.

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-Pauline Tapuska is an Intern at Brookline Public Relations. She brings experience in the areas of internal and corporate communications. Her expertise lies in event management, social media utilization and content creation.

Brookline Public Relations Begins Agency Of Record Partnership With Mattamy Homes

Wednesday, March 11th, 2015

Award-winning PR agency supports leading North American homebuilder

Calgary – March 11, 2015 – Brookline Public Relations Inc. (Brookline), one of Canada’s leading boutique PR agencies, is pleased to announce its recent association with Mattamy Homes (Mattamy) as the renowned homebuilder’s public relations agency of record for the company’s Calgary office.

Mattamy Homes is one of North America’s largest privately owned builders with 70,000 homes across Canada and the United States. An industry leader in home building and community planning, Mattamy is committed to providing the best experience to homeowners. From acquiring land to designing and building homes, Mattamy ensures the highest standards of excellence are met through every phase of the process.

“Mattamy Homes was established out of a need for homes and communities that better reflect the values of those living in them,” said Don Barrineau, Calgary Division President, Mattamy Homes “Brookline’s results-driven mindset and creative outlook will help bring attention to the positive impact Mattamy has in the communities it serves. We look forward to nurturing our budding relationship with Calgarians as they learn more about how we offer value to the communities where they live, work and play.”

Brookline will provide media relations support as Mattamy Homes continues to design and build homes that meet the needs, wants and preferences of all homeowners. Through the planning and execution of a community investment plan, Brookline will help bring additional brand awareness to Mattamy Homes and establish the builder as a business and community leader in Calgary and its surrounding municipalities.

“Mattamy Homes builds more than just houses – they are committed to creating inviting and dynamic communities,” said Shauna MacDonald, Principal and Founder, Brookline Public Relations. “Brookline admires the ‘The Mattamy Difference’ and could not be more excited to work alongside this exceptional value-driven Canadian organization to deliver strong and strategic results.”

About Mattamy Homes

Mattamy Homes is the largest privately owned homebuilder in North America, with operations across United States and Canada. Mattamy has built and closed more than 60,000 homes in 160 communities. In the United States, the company is represented in eight metropolitan areas – Minneapolis-St. Paul, Charlotte, Phoenix, Tucson, Jacksonville, Orlando, Tampa and Sarasota – and in Canada, those communities stretch across the Greater Toronto Area, as well as in Ottawa, Calgary and Edmonton. Visit for more information.

About Brookline Public Relations

Brookline Public Relations, Inc. is a strategic public relations and marketing communications firm dedicated to helping organizations build awareness, profile and credibility worldwide. Our core purpose is to support our clients’ goals with fresh and creative communications strategies by implementing a solid and professional approach while enthusiastically challenging the status quo. We want our clients to be recognized as industry leaders. Our services include: Media Relations, Industry Analyst Relations, Corporate Communications, Crisis Communications and Issues Management, Marketing Communications and Event Management. For more information please visit

For further information please contact:

Kristen McAdam
Account Executive
Brookline Public Relations
P: 403-538-5641 ext. 111