Archive for the ‘Fresh’ Category

SKY Residences reveals stunning new show suites at its iconic Edmonton address in ICE District

Tuesday, May 7th, 2019

Nicole Herback, Intern

 

If you were an Edmontonian in April, it would’ve been hard to avoid hearing about SKY Residences at ICE District (SKY Residences).

Located in Stantec Tower and stretching from floors 31-66, SKY Residences offers residents the ultimate urban living experience from the tallest building in Canada outside of Toronto. Edmonton got a first-hand look of the newly opened show suites and the premium amenities at several public open houses in April.

 

 

The amenities of SKY Residences are endless, which is unsurprising since the dedicated amenity floor on level 30 has a space of over 20,000 square feet to fill. After move-in this fall, residents will have access to a stunning rooftop terrace, hot tub, demonstration kitchen, billiards lounge, and a fitness centre with inarguably the best view in the city. On top of that, there’s a dog spa – yes, you read that right – for the residents of SKY with furry friends.

Brookline managed four days of public open houses over the span of two weekends, which brought in nearly 2,000 prospective buyers to the sky-high show suites. Through strong media relations with key media outlets in Edmonton, Brookline ensured public awareness of the event was maximized. Prior to the open house, a media tour was held in the show suites that garnered coverage of SKY Residences in CTV Edmonton, Global News Edmonton, CityTV Edmonton and Edmonton Journal. Brookline also had the pleasure of working on-the-ground managing event logistics throughout the open house weekends.

Up in the decorated show suites, guests were escorted on tours of six newly completed SKY Residences show suites with views stretching far beyond Edmonton city limits. Down on ground-level, they were treated to other delights, such as access to a sneak-peek of other businesses in and around ICE District, air brush tattoo and balloon artists, and free pizza from Boston Pizza! Overall, the events were a smashing success.

It’s an exciting time in Edmonton’s revitalized downtown ICE District. Those seeking to live just steps away from more than a dozen bars, restaurants and shopping, as well as Rogers Place and Loblaws CityMarket™, scheduled to be open in 2020, can have it all in the beautiful SKY Residences.

 

 

Nicole is an Intern at Brookline Public Relations. Though she won’t be purchasing a sky-high condo anytime soon, she enjoys being in the clouds jet-setting to her next destination, challenging herself to write a headline better than the previous one, and keeping her goals lofty.

A Month in the Life of a Brookliner

Tuesday, April 30th, 2019

Ottilie Coldbeck, Senior Intern 

 

Not your average blog

 

“What is an average day at Brookline?” – The question that always seems to make us group of communicators stumble for words. In an agency setting, it’s hard to summarize what we do in a day. Our brains switch from writing consumer press releases, to corporate strategies, to event plans, media briefs and crisis communications all in the span of eight hours.

In all honesty, it’s easy to overlook all that we accomplish in a day, a week or a month. That’s why this month’s blog is a bit different. I took this opportunity to answer that question, and show you exactly what it’s like to work at one of Canada’s leading boutique agencies. Keeping in mind that it wouldn’t be fun to just watch us working away at our desks, so think of this vlog as a highlight reel!

 

 

In creating this vlog, it was fun to reflect on some of the amazing times that I have shared with this hard-working, dedicated, and quite frankly, extraordinary team. Together we work hard and play hard – we celebrate our accomplishments and learn from our setbacks; we challenge ourselves and each other; we laugh, we dance and we make every day #BPRDifferent. We are Brookline.

 

 

Ottilie Coldbeck is a Senior Intern at Brookline Public Relations. As a self-proclaimed adventure seeker, Ottilie challenges herself to remain outside her comfort zone in all aspects of her life. Ottilie has a passion for story-telling – helping brands communicate their messages in an authentic manner.

 

 

Brookline celebrates International Women’s Day

Tuesday, April 9th, 2019

Angela Cabucos, Senior Account Manager 

 

Staying true to Brookline’s theme for this year, #BPRDifferent, we celebrated International Women’s Day (IWD) like we’ve never done before. In recognition of this important day and what it stands for – celebrating women’s achievement, lifting each other up and empowering those around us – Brookline created a video featuring some of the amazing women that we are proud to know, work with and laugh with every day.

You might recognize the video as we paid homage to Maroon 5’s Girls Like You. We wanted to shine a spotlight (literally) on some notable and game-changing women and showcase why all women and “girls like you” are powerful, strong and beautiful!

 

 

 

 

The fierce and fabulous females you’ll see in the video include:

  • University of Calgary Chancellor, Deborah Yedlin;
  • Canadian two-time Olympian and sexual abuse survivor, Geneviève Simard;
  • CTV News Calgary Senior Anchor, Jocelyn Laidlaw;
  • Top Chef Canada Finalist and Restauranteur, Connie DeSousa;
  • Calgary’s very own 2019 Calgary Stampede Royalty and 2017 Indian Princess;
  • Founder and CEO of Children First Canada, Sara Austin;
  • Co-Founder and director of the Canadian International Fashion Film Festival, Katrina Olson;
  • Tech industry mogul, Pat Kaiser;
  • Award-winning reporter for BNN, Tara Weber; and
  • All the hardworking and lovely ladies of Brookline PR.

 

 

 

 

On the eve of IWD, we hosted a celebration surrounded by some of the Calgary’s most influential and inspiring women. The positive energy in the room was palpable and the laughter and happiness was contagious. Guests were treated to delicious appetizers and refreshments, a live DJ to keep up the fun atmosphere, a photobooth and photographer to capture all the memorable moments and capped off the evening with an IWD surprise. We revealed the music video to our guests, before its public release the next day. I’m sure most of the Brookliners in the room were holding their breath before the video reveal as we’re all used to being behind the camera and not so much in front of it!

 

 

 

 

 

 

Personally, I am incredibly proud of how the video turned out and so grateful for all the women that took the time to be in it and for all those that shared it with their networks. IWD 2019 is one day I’ll never forget.

You can watch the video here:

 

 

 

Thank you for your continuous support of Brookline and all the amazing women in our community.

 

 

 

 

 

 

 

Angela Cabucos is a Senior Account Manager at Brookline Public Relations. Her expertise lies in media and influencer relations, writing and strategic communication planning.