Archive for February, 2015

Brookline Public Relations and Rocky Mountain Wine & Food Festival Announce Renewed Partnership

Thursday, February 26th, 2015

Calgary – Feb. 26, 2015 – For the sixth consecutive year, Rocky Mountain Wine & Food Festival (RMWFF) has named Brookline Public Relations, one of Canada’s leading boutique PR agencies, as their agency of record.

In 2014, RMWFF celebrated another year of success as Alberta’s largest and most exciting wine and food event; hosting its one-of-a-kind wine and food festival in Banff, Calgary and Edmonton. Additionally, RMWFF celebrated Winefest in both Calgary and Edmonton, as attendees tasted their way from booth to booth. RMWFF expects another fruitful year in 2015 as they continue to provide guests with unforgettable wine and food tasting experiences.

“Each and every year, Brookline does an excellent job of assisting us in accomplishing our public relations objectives,” said Cathy Miller, Festival Director. “Their support on all of our festival events has been phenomenal and we greatly appreciate their hard work and high energy in helping us to achieve solid results.”

In 2015, Brookline will continue to provide media relations support for RMWFF, across both traditional and digital media channels. Brookline will build awareness for RMWFF, as well as Winefest, in the Calgary and Edmonton markets.

“Our ongoing collaboration with Rocky Mountain over the years has been an exciting journey,” said Shauna MacDonald, Principal and Founder, Brookline Public Relations. “We can’t wait to put our best foot forward in developing creative new strategies for another year of successful events.”

Brookline will collaborate with RMWFF in 2015 to further develop brand awareness through media relations and additional public relations initiatives.

About Brookline Public Relations

Brookline Public Relations, Inc. is a strategic public relations and marketing communications firm dedicated to helping organizations build awareness, profile and credibility worldwide. Our core purpose is to support our clients’ goals with fresh and creative communications strategies by implementing a solid and professional approach while enthusiastically challenging the status quo. We want our clients to be recognized as industry leaders. Our services include: Media Relations, Industry Analyst Relations, Corporate Communications, Crisis Communications and Issues Management, Marketing Communications and Event Management. For more information please visit www.brooklinepr.com.

For further information please contact:

Alisha Samnani
Senior Account Executive
Brookline Public Relations
P: 403-538-5641 ext. 102
E: asamnani@brooklinepr.com
http://www.brooklinepr.com
http://www.twitter.com/brooklinepr
https://www.facebook.com/BrooklinePR
http://instagram.com/brookline_pr

Brookline Public Relations Renews Status As Agency Of Record For Field Law

Wednesday, February 25th, 2015

Established regional law firm retains award-winning PR agency for fourth consecutive year

Calgary – Feb. 25, 2015 – Brookline Public Relations Inc. (Brookline) is pleased to announce it has once again been named as Field Law’s agency of record as Field Law celebrates its 100th anniversary this year.

One of Western Canada’s premier mid-sized business law firms, Field Law offers legal services from a dedicated team of knowledgeable, results-oriented lawyers and support staff. Field Law is genuinely committed to meeting client needs and provides experienced legal counsel and excellent service. Brookline will be working alongside Field Law in 2015 to provide communication and media relations services throughout the firm’s centennial year.

Field Law experienced much success and growth in 2014 and continues to partner with its communities notably through its Community Fund Program. The program grants funds to organizations across Alberta and the Northwest Territories in support of deserving community-centric projects. Field Law was also pleased to host its annual Stampede Party, which featured a live performance by a country music superstar. Brookline’s media relations support helped draw attention to Field Law’s practices, lawyers, legal services and dedication to the community in both these and other instances.

“Field Law is proud to report that 2014 was a very productive year, both in the office and in the community,” said Simone Hughes, Chief Marketing Officer, Field Law. “Brookline’s professionalism and commitment to delivering strong results played a key role in helping Field Law achieve its goals.”

In 2015, Brookline will provide communication services to Field Law, including media relations, integrated communications, social media strategy and event support.

About Field Law

Field Law is a western and northern regional law firm, recently voted as a Top 10 firm in Canada with offices in Calgary and Edmonton, Alberta and Yellowknife, Northwest Territories. More than 120 lawyers work together to provide a wide variety of legal services to businesses and institutions in corporate and commercial matters, litigation and dispute resolution, labour and employment, insurance, intellectual property occupational health and safety, privacy, professional regulatory and medical malpractice issues. Additionally the firm provides private services to individuals including estate planning services and real estate transactions. Field Law is a member of SCG Legal, a seamless global network allowing members to navigate a complex and ever-changing legal landscape and capitalize on the strength and effectiveness of the network to help clients solve today’s toughest business challenges.

About Brookline Public Relations

Brookline Public Relations, Inc. is a strategic public relations and marketing communications firm dedicated to helping organizations build awareness, profile and credibility worldwide. Our core purpose is to support our clients’ goals with fresh and creative communications strategies by implementing a solid and professional approach while enthusiastically challenging the status quo. We want our clients to be recognized as industry leaders. Our services include: Media Relations, Industry Analyst Relations, Corporate Communications, Crisis Communications and Issues Management, Marketing Communications and Event Management. For more information please visit www.brooklinepr.com.

For further information please contact:

Kristen McAdam
Account Executive
Brookline Public Relations
P: 403-538-5641 ext. 111
E: kmcadam@brooklinepr.com
http://www.brooklinepr.com
http://www.twitter.com/brooklinepr
https://www.facebook.com/BrooklinePR
http://instagram.com/brookline_pr

Love Actually

Tuesday, February 24th, 2015

February is a month that is often misunderstood – it is home to a holiday that is unappreciated by many, and it can’t decide whether it’s 28 or 29 days long – yet February is also the month of love. While we Brookliners enjoy using this month as an excuse to eat chocolate, it is really about recognizing the small acts of love that happen every day.

To quote my good friend Hugh Grant – “If you look for it…you’ll find that love actually is all around”. Here are just a few examples of some amazing Brookline clients who have demonstrated the true meaning of love this February.

1. Edo Japan was pleased to announce that its holiday giving campaign raised over $76,000 for food banks across Canada. With nearly 850,000 Canadians depending on the food bank each month, hunger is becoming a growing epidemic in Canada. Edo is committed to giving back to the communities it serves, while working towards a healthier, happier and hunger-less nation.

2. The Sheldon Kennedy Child Advocacy Centre (SKCAC) was one of just three organizations to be recently presented with $1.3 million in government funding. This partnership will allow the SKCAC, a leader in child abuse treatment and prevention, to continue providing comprehensive support to victims of abuse. The SKCAC’s dedication to eliminating the stigmatism surrounding abuse is certainly awe-inspiring in our eyes!

3. Heart disease is the leading cause of death among Canadians. RCA and Mayfair Diagnostics, Calgary’s leading medical imaging providers, launched their ‘Matters of the Heart’ campaign this month to raise awareness about heart health. Calgarians can show their hearts some love by eating healthy, exercising regularly and eliminating controllable risk factors like smoking.

4. Every graduating student deserves to have their dream dress for prom. Unfortunately, many teens are unable to afford this luxury. On Feb. 1, Marlborough Mall began collecting gently used dresses for GownTown – an annual event that allows upcoming graduates to experience the perfect prom. On March 29, student shoppers can purchase these grad gowns for just $10.

5. Brookline loves love. The Brookline team had plenty to celebrate this February – from birthdays and babies, to engagements, work anniversaries and more. We were also thrilled to welcome a new Brookliner to the office and have continued to celebrate the exciting personal journeys each of us is embarking on this year.

It’s important to remember that donating just a little bit of your time, money or resources (even an old dress!) can make a big impact on someone’s life. February was packed full of love for Brookline and our clients, and we hope you’ll join us in spreading the love all year round!

-Shae Pollock is an intern at Brookline Public Relations. She is in her fourth year of public relations at Mount Royal University, where she developed her communication skills working for non-profit organizations.