Archive for August, 2010

Fire resistant product paints new homes pink

Wednesday, August 25th, 2010

Wednesday, August 25 marked an important day for the home construction industry as PinkWood Ltd. celebrated the first installation of its new fire, mould and moisture resistant flooring products. Brookline was thrilled to help launch this new company that is making homes safer and giving back to the community. One cent per linear foot (roughly $25 per home) of material sold will be donated to the Canadian Breast Cancer Foundation, Prairies/NWT Region (the Foundation). The Chestermere Fire Department came out in full force to show their support for the new product and a $10,000 cheque was presented to the Foundation as a goodwill gesture. With a little elbow grease (and more than a dozen pink balloons and arrows) Brookline executed another successful event and was able to secure several media opportunities resulting in great coverage.  Check out our Facebook page for more photos.

Media training in the Border City

Tuesday, August 24th, 2010

On August 23 and 24, members of the Brookline team travelled to Lloydminster to conduct media training with Mayor Jeff Mulligan as well as members of City Council and municipal Directors and Managers. Known as Canada’s “Border City”, Lloydminster is uniquely located half in Alberta, and half in Saskatchewan. Along with the regular excitement and challenges of managing the needs of a growing city, Lloydminster’s inter-provincial geographic location also presents other dilemmas, such as GST and PST, Daylight Savings Time, and of course, which CFL football team to cheer for! Working with the city’s representatives over two days, Brookline shared tips and tactics to help city representatives feel at ease in front of the camera. We appreciated the warm hospitality from Lloydminster and Mayor Mulligan, and look forward to returning to lovely Lloydminster one day soon!