Archive for February, 2010

UPS opens distribution centre at Calgary International Airport (YYC)

Friday, February 26th, 2010

On Monday, February 22, 2010, Brookline provided its expertise in media relations and event planning to UPS as it celebrated the highly anticipated opening of its new state-of-the-art distribution centre at the Calgary International Airport.

Brookline was on-site to ensure the grand opening event ran smoothly including event preparation, media interviews, and cueing the event run of show. 

This new distribution centre is UPS’s largest in Canada and Brookline is honoured it was chosen to help spread the word.

Brookline Public Relations Named Agency of Record for Hyatt Regency Calgary

Thursday, February 18th, 2010

CALGARY, ALBERTA – February 18, 2010 – Brookline Public Relations, Inc. (Brookline) today announced it will be the public relations agency of record for the Hyatt Regency Hotel Calgary.

“We are pleased to be working with Brookline Public Relations on some of our key 2010 activities,” said Keith Butz, General Manager, Hyatt Regency Calgary. “Brookline provides creative ideas and solid results, and our team is excited to collaborate with them.”

Brookline previously worked with Hyatt Regency Calgary on a number of activities around the 2009 Grey Cup, which took place in Calgary.

“Hyatt Regency Calgary is one of the top hotels in Calgary, and we are absolutely thrilled to be working with them,” said Shauna MacDonald, Principal and Founder of Brookline, “The Hyatt brand is well-respected around the world, and the Calgary hotel in particular is the cornerstone to Calgary’s downtown on the famed Stephen Avenue Walk.”

Brookline’s work with Hyatt Regency Calgary will include a variety of media relations activities and strategic public relations projects.

-30-

About Hyatt Regency Calgary

Hyatt Regency Calgary; part of the Global Hyatt Corporation, one of the world’s premier hotel companies with properties in 45 countries, provides authentic hospitality to guests through a passionate commitment to personalized service, cultural relevance, and genuine stewardship of the environment. Hyatt Regency Calgary is proudly partnered with Bullfrog Power, a provider of green electricity.

Hyatt Regency Calgary is situated on Stephen Avenue Walk in the midst of an exciting pedestrian mall, and as the city’s newest luxury hotel affords the perfect setting for business and leisure travel. Possessing the largest hotel ballroom in Calgary and 22 meetings rooms, Hyatt accommodates meetings and events of all sizes while ensuring perfection.

From Canada and the U.S., reservations for Hyatt Regency Calgary may be obtained by calling 1-800-233-1234 or logging onto www.hyattregencycalgary.com.

Brookline Public Relations, Inc. Named Agency of Record for National Organization

Tuesday, February 16th, 2010

Toronto, ON (February 16, 2010) – The Advancing Canadian Entrepreneurship (ACE) Board of Directors is pleased to announce that Brookline Public Relations Inc. (Brookline) has been selected as the organization’s public relations agency of record. The support from Brookline demonstrates their commitment to developing future industry leaders and enhancing the entrepreneurial culture in Canada.

“Brookline’s expertise in the field of public relations is unparalleled when it comes to western Canada”, explains ACE President, Amy Harder. “We are gearing up for our first-ever Calgary-based National Exposition in May, and we are grateful to have their assistance to help reach a wider audience,”  

As agency of record for ACE, Brookline will contribute to building awareness for both the Students In Free Enterprise (SIFE) program and the Student Entrepreneur program across Canada. It will also provide ACE with the opportunity to expand their reach regionally and nationally via mass media outlets and the direct involvement of media executives.  

 “We are thrilled to be on board with ACE in preparation for this year’s National Exposition,” says Shauna MacDonald, Principal and Founder of Brookline, “ACE and Brookline share common entrepreneurial values, and we look forward to supporting the team and sharing the many incredible stories that help make this organization and its stakeholders so inspiring and unique.”

Brookline Public Relations, Inc. joins a diverse list of over 30 corporations, foundations and generous individual donors helping ACE achieve its mission to teach and ignite young Canadians to create brighter futures for themselves and their communities.

-30-

About ACE
Founded in the mid-1980s, ACE is a national, charitable organization that is teaching and igniting young Canadians to create brighter futures for themselves and their communities. Through a collaborative partnership between higher education and industry, ACE delivers programming that provides university and college students access to real world experience that compliments in-class studies. By creating and delivering business ventures and outreach projects, students make a meaningful contribution to their communities today, while also discovering their potential to achieve an even greater impact as the leaders of tomorrow.