Archive for September, 2007

Survivor’s Parade & CIBC Run for the Cure

Tuesday, September 11th, 2007

The Brookline Team was pleased to return, for the third year, as the official public relations firm for the 2007 Canadian Breast Cancer Foundation Survivor’s Parade and CIBC Run for the Cure. It was an honour to support this honorable cause and be part of two outstanding events.

The Survivor’s Parade celebrated its fourth anniversary this year and featured close to 200 breast cancer survivors. The Parade welcomed back Honorary Chairperson Catriona Le May Doan and Emcee Vickie Chase of CTV Calgary.

On Run day, Brookline was there as over 10,000 Calgarians created a sea of pink and helped raise over $1.7 million dollars for breast cancer research, education and awareness programs. It was an inspiration to see the community come together and support Canada’s largest volunteer-based, single-day fundraising event for breast cancer. To top off a perfect day, Canadian singer/songwriter Beverley Mahood flew in from Toronto to perform!!