Season Seven of Beyond PR continues with AI ethics researcher, Rebecca Bultsma.
Rebecca is the Chief Innovation Officer at Amplify & Elevate Innovation and an independent AI ethics consultant, helping organizations navigate the rapidly evolving world of artificial intelligence. With a master’s degree in Data and AI Ethics from the University of Edinburgh, she has worked with thousands of professionals across North America to build AI literacy and support responsible AI adoption.
In this episode, Rebecca reflects on her entrepreneurial journey and what inspired her to pursue a career at the intersection of technology, business and ethics. She shares insights on the opportunities and challenges AI presents for businesses, its impact on the communications industry and the importance of maintaining trust and human connection in an increasingly digital world.